Sending cold outbound campaigns from your main agency or client domain (`agency.com`) risks spam complaints that tank deliverability for everyday client invoices, proposals, and appointment confirmations.
Register 2–3 secondary lookalike domains for cold prospecting, warm them for 14 days with SPF, DKIM, and DMARC configured, and sync only positive replies into your main HighLevel sub-account pipeline.
Audit our email sending domains and set up a clean firewall between cold outreach and our main GoHighLevel sub-account domain: 1. Verify that our primary business domain and LC Email sending subdomain have valid SPF, DKIM, and DMARC records and are restricted to opted-in contacts. 2. Check that no cold unopted list imports are queued on the primary HighLevel LC Email domain. 3. Configure an inbound webhook workflow to create a HighLevel opportunity only when a prospect replies positively from our secondary outreach inboxes.
# 1. MCP Tool Call (ghl-onboard-mcp)
{
"tool": "dns_audit_deliverability",
"arguments": {
"domain": "clientdomain.com",
"sending_subdomain": "mail.clientdomain.com",
"require_dmarc_policy": "quarantine_or_reject"
}
}
# 2. Or run via apple-branded-mail / ghl-crm CLI
apple-branded-mail audit --domain clientdomain.com
Create a dedicated CNAME tracking subdomain matching your sending domain, disable open-tracking pixels on first-touch outbound emails, and keep your root business domain separate.
PLAYBOOK T05 · Deliverability & DNSEnter only the subdomain prefix (e.g. `link` or `mail`, never `link.domain.com`) in GoDaddy/Namecheap host fields, disable Cloudflare's orange proxy cloud during SSL verification, and ramp DMARC from `p=none` to `p=quarantine`.
PLAYBOOK T05 · Deliverability & DNSVerify that your intake form has an unchecked SMS consent checkbox displaying your exact legal business name, a live Privacy Policy link with no redirects, and matching EIN documentation before submitting.
PLAYBOOK T19 · Database ReactivationFilter past contacts in a SmartList (90+ days inactive, DND off, valid mobile), drip a 9-word plain-text check-in with zero links at 35–50 contacts/hour during business hours, and route positive replies into your pipeline.
Connect Claude Code, Cursor, or OpenAI Codex to our ghl-tools MCP Server & Rust CLI for 30-second sub-account doctor checks, --dry-run previews, and snapshot diffs—or start/upgrade your GoHighLevel plan through our partner link to unlock up to $612+ in implementation kits (including Deliverability, DNS & Apple Branded Mail Pack ($47 — or Free with Trial)) and our weekly live engineering clinics.